Choose your words carefully

Wednesday, June 29th, 2011 Posted in Blogroll, Dental Marketing Coach, Dental Marketing Tips | 1 Comment »

It’s important for your dental team to really think about what they’re going to say when they receive a patient phone call. For example, I attended a lecture where we were asked to indicate our preference between the following workshop ...

Acid Test For Practice Growth

Saturday, June 18th, 2011 Posted in Blogroll, Dental Marketing Coach, Dental Marketing Tips, Uncategorized | No Comments »

Test your and your team’s attitude toward two seemingly different types of patient. Scenario One: Bill, your good patient Fred’s best friend, is getting married, and wants a complete smile makeover in time for his big day. Scenario Two: Mary, who ...